"About NYT: Background, Audience, Circulation Breakdown." NYSUT: A Union of Professionals. www.nysut.org
NYSUT - A Union of Professionals
  
 

About NYT: Background, Audience, Circulation Breakdown

 

Background

New York Teacher/State Edition is the official publication of New York State United Teachers. New York Teacher/City Edition is the official publication of the United Federation of Teachers. Our state edition is the most widely circulated bi-weekly education publication in the United States.

The news magazine is mailed every two weeks during the academic year to the homes of New York state and New York City school teachers, principals, guidance counselors, librarians, bus drivers, secretaries, teacher aides and other school-related professionals; and faculty and pro­fessionals of higher education institutions, including the State University of New York, the City Uni­v­ersity of New York and community colleges. Health care professionals and municipal employees constitute a significant and growing segment of our readership.

The New York Teacher is an indispensable source of news and information for an educated readership. Two editions are published: the statewide edition, which goes to more than 600,000 members, and a wraparound New York City edition, which goes to the 200,000 members of the United Federation of Teachers.

The award-winning publication's investigative reporting, layout and photography have been recognized by the International Labor Com­muni­cations Association, the Metro New York Labor Press Council and the Education Press Association of America.

Audience

Our readers range in age from early 20s to senior citizens. They are steadily employed or retired, a stable, upper-income group. The median salary for New York state teachers is $55,665. Our readers are responsive to the advertiser who offers true value. In the mainstream of the economy, they provide a fertile field for advertisers of consumer goods, professional services, travel, education, cultural activities, books, computers and more.

Circulation Breakdown

Statewide Edition 600,000
New York City Edition* with State Pullout 200,000
*United Federation of Teachers

Address

State Edition
800 Troy-Schenectady Road
Latham, New York 12110-2455
Phone (518) 213-6000
Fax (518) 213-6415
http://www.nysut.org/

City Edition
52 Broadway, 12th Floor
New York, New York 10004
Phone (212) 598-7735
Fax (212) 514-7261
http://www.uft.org/

Affiliations

NYSUT is affiliated with the American Federation of Teachers and the National Education Association.